Retailer Resources
Joining A Buying...
If you’re in the firearms retail segment of the industry, joining a buying group has probably been a consideration at some point. (And if you haven’t...
0
So, You Want To...
Is it time to up your game and add a range? Adding a range is a big undertaking. The preparation to open a range is an order of magnitude larger than the...
0
Iron Sharpens Iron
It turns out, meeting with some of the best minds in the industry sharpens everyone’s business acumen. And this is exactly what Performance 20 Groups are...
0
Deal Me In
Dealer incentive programs are a key component of firearms marketing that will pay dividends for years to come. Is your store taking advantage?
2
The Future Of Retail
To start the year off right and highlight potential, let’s explore the opportunities and challenges for 2024 and the direction retail is heading.
3
Maximize Your...
Each year, thousands of owners and employees from firearm ranges and retailers flock to exhibit halls and convention centers around the country to attend...
3
Overcoming A...
Owning a retail store has been challenging the past few years. Supply chain issues, rising costs and regulatory requirements add up.
1
Retail Reload
Along with stocking the hottest 2023 new products — keeping a robust selection of “first in, first out” products is a sound strategy to generate...
1
10 Tips ATF...
Having ATF Industry Operations Investigators (IOIs) walk through the door can make even the most stalwart of gun dealers weak in the knees. It’s...
7
Visual...
What’s the first picture that comes to mind when you think of Visual Merchandising?
8
It’s Time To...
What is a “Buyer” in a retail store? If you ask Mr. Webster, it sounds like “a person employed to select and purchase stock or materials for a large...
7
A Year-End...
Whether it’s planning a weekend sales event or big year-end blowout, one of the biggest challenges facing gun stores is finding a way to grab the...
7
Decision Time
It was January 2015. I just started as president of the National Association of Sporting Goods Wholesalers (NASGW). My first official workday was the...
0
Making The Most...
Not every retailer can make a profit selling used products. Firearms retailers, however, can make significant incremental sales when they add used guns to...
3
No Range? No...
News flash: You don’t need a range to be successful in this industry. Yes, having a range to host the “live-fire experience” gives range operators a...
3
Selling Guns...
Something I’ve been seeing as I work with ranges around the country — I just recently passed 500 individual range visits — is less and less focus on...
7
State Of The...
We may be starting to move past COVID (finally!), but supply chain issues continue to abound. Talk to any firearms retailer and you’ll still hear stories...
0
Is Ammo Really Back?
Over the past two years, no segment in the shooting, hunting and outdoor industry has been hit quite like the ammunition market.
0
Adding Value
Accessories are major components in the handgun market, and red dot sights are popular, user-friendly additions.
0
First Impressions
According to a 2018 Concealed Carry Consumer Study Report by NSSF,1 during the course of a 12-month timespan, women spent significantly more money on...
0
Retail Reload...
Here’s a selection of handpicked products consistently demanded by consumers of the brands featured in this sponsored Retail Reload installment.
0
Help Wanted
As we head into the first quarter of 2022, the future remains uncertain for many industries plagued by ongoing labor problems. Construction, food service,...
0
Retail...
Along with stocking the hottest 2022 new products — which you’ll get to see in the coming pages — keeping a robust selection of “first in, first...
0
Retail Reload /...
Along with stocking the hottest 2022 new products — which you’ll get to see in the coming pages — keeping a robust selection of “first in, first...
0
5 Ways To...
What started as “two weeks” then “two months” and now “two years,” the pandemic has continued to have significant impacts on the evolution of...
0
Store Security...
It’s no secret business has been booming across the shooting sports industry. Lingering uncertainty about the future is continuing to drive sales of...
2
Keys To Growing...
When it comes to membership programs, Midwest Shooting Center in Lima, Ohio, has it dialed in and has achieved rapid success in short succession. What’s...
3
Risks In Getting...
During a recent trip into the mountains of northern Georgia, I came across a small gun shop perched on the side of a busy street. What stood out the most...
3
7 Low-Cost...
It’s no secret small- and medium-sized businesses often require both the owner and employees to wear multiple hats in order to create value and serve...
7
Boost Knife...
All successful firearms dealers know the value of secondary sales, but selling cutlery is often overlooked when seeking these valuable added dollars to...
7
Check Your...
Women have fought to vote, get a credit card in their name, receive an Ivy League education and to even wear pants. Purchasing a gun, the greatest...
3
Learn From The...
Everyone tends to be (or should be) somewhat cautious in new surroundings. For the new firearms owner, a gun shop can be an overwhelming and scary place....
6
Events + Classes...
Think back to last year — before the coronapocalypse. If someone told you we would have over 8 million new gun owners (many from traditionally...
0
Tap Into Your ...
No business escaped the trials and tribulations of forced closures and customer panic last year. It was a painful and uncertain time. On the other hand, it...
5
Find Your Knife:...
Widely available in various sizes, shapes and styles with seemingly unlimited blade and handle designs, finding a knife can feel overwhelming. With more...
2
Welcoming...
Our industry needs youth if we’re going to survive into the next generation. Some retailers have added kids’ areas to their stores so parents can bring...
7
