Retail Reload

Bring Customers In The Door
With These Tried-And-True Products

Along with stocking the hottest 2022 new products — which you’ll get to see in the coming pages — keeping a robust selection of “first in, first out” products is a sound strategy to generate add-on sales. Here’s a selection of handpicked products consistently demanded by consumers of the brands featured in this sponsored Retail Reload installment.


Due to recent price increases in a relatively short time, ADCO Arms Co. has increased the MSRP for its popular Super Thumbs line that are sent postpaid. (Wholesale and dealer pricing will not be affected.) The new MSRP is $11.95, which will afford dealers with a 50% margin in most cases. Several SKUs are included in this line, the Super Thumb ST1 Mag, ST2 Multi Caliber Magazine Loader, Super Thumbs ST3 Mag Loader, Super Thumb ST4 Mag Loader For 10/22 Hi Cap, Super Thumb ST5 Pistol Magazine Loader and Super Thumb ST6 Mag Loader.

Hits Arms

Having the same specs and dimensions of a live round, the Real Dry Fire Laser Bullet Gen. 3 is available in 9mm, .45 ACP, .243 Win. (for .308, .30-06 parent casings) and .223/5.56. This laser trainer has been tested to work between 3,000–5,000 shots. It loads into a magazine and racks into the chamber just like a live round; the <5mW, Class IIIA laser beam is activated when the firing pin puts pressure on the sensor. Safe for indoor use, this “bullet” laser also ranges 200+ yards at night — making nighttime dry-fire shooting possible.

Shockwave Technologies

Introducing the Shockwave Technologies Flash Forward for the Ruger 10/22 Carbine. Its design redirects the expanding gases at the muzzle of your customer’s firearm away from him or her and toward the target. Because the overall sound level isn’t affected — just redirected — the Flash Forward isn’t considered an NFA item. It’s classified as a simple “non-threaded” muzzle device. This hard-anodized, 6061-T6 aluminum “can” mounts directly to a standard Ruger 10/22 carbine muzzle. No need for barrel threading. Just remove the front sight blade, which taps out with a hammer and drift punch. A set screw and roll pin secure the Flash Forward in place. Weight is 3.1 oz.

Arms Preservation Inc.

(585) 455-0681

Arms Preservation Inc.’s (A.P.I.) Firearm & Ammunition Storage Bags utilize a combination of Vapor Corrosion Inhibitor (VCI) chemistry and carefully chosen barrier packaging materials to prevent the corrosion of firearms, spare parts and ammunition during storage for five years or more depending on use. A.P.I. anti-corrosion storage bags are designed to be reusable and are safe for all metals, finishes, optics, stocks, ammo and electronics since the bags leave no residues behind and don’t require any messy oils or greases.


To increase reload efficiency at the range, Podavach’s Mag Loader for the Steyr AUG allows users to load up to 10 magazines in just four minutes. It supports any Steyr AUG magazines (standard and PMAG) and can accommodate both .223 Rem. and 5.56 NATO rounds. The AUG Mag Loader is heat- and water-resistant, pain-free, quick to use and weighs less than a loaded magazine (600g). Handmade from Baltic birch plywood, the loader features five anti-slip rubber feet that secure it in place.

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