Industry Link

The 2010s gave us the Smith & Wesson M&P Shield, GLOCK 43, SIG SAUER P320, Ruger Security-9, SIG SAUER P365 and Springfield Hellcat — to name a few. What...

If you want a chuckle, search “things from the past that didn’t age well” and be prepared to revel in both cringeworthy and ironic quotes, ads, posts...

There’s no question the industry has made significant improvements in its efforts to welcome women at the counter, in the classroom and at the range. New...

Any article offering insight on how brick-and-mortar stores can compete (and win) against Amazon immediately piques my interest. I recently came across...

“Well, this is better than the alternative.” It’s a refrain I’ve heard in conversations with dozens of dealers, distributors and manufacturers alike...

There’s no question the events of 2020 fundamentally changed the landscape of the shooting, hunting and outdoor industry, probably permanently.

We asked a group of trusted retailers to get out their crystal balls and answer the million-dollar question ...

When it’s all said and done, 2020 will be known as the “perfect storm” of uncertainty that fueled an unprecedented run on firearms and related accessory

“Uncertainty” has been a central theme throughout 2020, so why would the election be any different? Writing this mid-October, it’s difficult to envisage

As many as 5 million first-time gun owners have joined our ranks so far this year. With Election Day less than 50 days away, the onus is on the industry to...

It started with hand sanitizer and toilet paper. Now, after months of insatiable demand, firearms, ammunition and related accessories are becoming...

“We’ve doubled our sales numbers over last year, and could have tripled them if we had been able to keep our inventory levels up.” If you can...

Through the first half of 2020, NSSF-adjusted NICS background checks have been recorded at a blistering pace — with 10,292,725 checks conducted from Jan....

May 5, Celerant Technology announced it would offer its new Curbside Pickup Application to retailers at no cost for three months.

With the addition of potentially tens (if not hundreds) of thousands of first-time gun owners in the first half of 2020 alone, the need for training and...

In this month’s lead Industry News story, I had a chance to sit down with NSSF President and CEO Joe Bartozzi, who encouraged the industry to take the...

If there are any silver linings to be gleaned from the onset of COVID-19 it’s the unprecedented number of new customers joining the ranks of firearms...

Don’t worry; there isn’t a typo in the title of this month’s column. It’s a nod to an annual staple soon appearing in the July 2020 issue —...

SHOT Show 2020 delivered a much-needed (and timely) injection of enthusiasm for the industry. With 2019 closing on a high note — Black Friday NICS checks...

A lot of factors are in play when a member of your sales team is engaged in “securing the sale” with a customer. You can have a bright storefront with a...

As we enter another decade, it provides a natural reflection point to look back at how the previous 10 years fared. Those who study the 2010s in the coming...