Industry News
News
Latest News From Around The Industry
Change &...
As we start 2024, FMG has many print and digital media options for you to place advertising messaging, either a listing ad within a send or a solo send...
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Ready, Set, SHOT...
It’s hard to believe we are already entering a new year!
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How To Make...
Sitting on the other side of the promotional desk, as the target of new stuff promotion, I thought it might be helpful to share some best practices I’ve seen.
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The Rumors Of My...
Is print really dead? Let me offer a slightly different perspective.
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Every Minute Of...
This report provides a range of stats on internet and app usage, including the collective hours we spend online and where we spend them. The “every minute...
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Getting Down To...
Reach out so we can curate a custom program to help launch your newest products and advertise this year’s promotions.
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Industry Link
T/C Arms Is...
After a hiatus, Thompson/Center Arms is back, ready to innovate. New Owner Gregg Ritz talks about his plans for the iconic company and how it will be...
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Riding The 9mm Wave
There’s no debate: We’re firmly in the 9mm era.
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Has Election...
Over the past four-plus years, the industry has been grappling with one consistent variable: uncertainty.
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A Focus On...
A recently published study examined how firearms manufacturers’ print advertisements featuring women changed from 2001–2020 — and its subsequent...
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Final Thoughts...
The dust has settled from SHOT Show 2024 — here’s a recap its impact on what it will take to be successful this year.
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Shaping Business...
A challenge facing the firearms industry today (and, perhaps all businesses these days) is consistent unpredictability. Good data can help.
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New Hires
Newsmakers -...
New hires, promotions and more from around the firearms industry — published in the September 2024 issue of Shooting Industry.
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Newsmakers -...
New hires, promotions and more from around the firearms industry — published in the August 2024 issue of Shooting Industry.
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Newsmakers -...
New hires, promotions and more from around the firearms industry — published in the July 2024 issue of Shooting Industry.
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Newsmakers -...
New hires, promotions and more from around the firearms industry — published in the June 2024 issue of Shooting Industry.
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Newsmakers - May...
New hires, promotions and more from around the firearms industry — published in the May 2024 issue of Shooting Industry.
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Newsmakers -...
New hires, promotions and more from around the firearms industry — published in the April 2024 issue of Shooting Industry.
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