Dealer Advantage

Helping Dealers Stay Informed And Be More Profitable

The latest content and video resources for more successful sales results.

Norma Ammunition’s BONDSTRIKE Extreme Goes The Distance

Designed for extreme long-range accuracy and terminal performance, BONDSTRIKE Extreme reaches out to 1,000 yards.

Do You Know Where Your Customer’s Order Is?

Track every step of the order process – from sales to manufacturing, to shipping and invoicing – in OneShot.

Click for “More Info” and a free software demo!

6 Ways To Enhance “The Experience” At Your Range

Succeeding in retail today is all about “the experience.” Here are six ways your peers are succeeding in creating “an experience” at their range for customers.

Rental Firearms Add Dollars To Range Revenues

Not all shooting ranges offer their customers the option of renting firearms. Those that make firearms rentals a part of their business plans, however, know a robust rental fleet can drive significant dollars to a range’s bottom line.

NASGW’s New SCOPE Program Can Help Your Business

Gain insights into two-step distribution using NASGW’s new SCOPE program. The largest source of shooting sports sales and inventory data available.

Experience The Steyr Elite Experience

Their new Pro THB in 6.5 Creedmoor is only the beginning of what Steyr offers their customers. The Steyr Arms Training Academy and Four Pillars of Performance is truly an experience.

Expanding Sales To Women

As women continue to be a growing economic force in the industry today, it’s important to take note of the “bigger picture” in marketing to this segment. There’s a good reason why: Women make up half of all U.S. outdoors consumers.

Personal Defense Ammo Considerations

Keeping abreast of trends in the consumer (and manufacturing) sphere and stocking a diverse mix of ammunition will enable your store to stand out from the competition.

Stern Defense Adapts ARs To Shoot Pistol Caliber Magazines

Adapt An AR To Shoot Pistol Caliber Magazines

Stern Defense’s Mag AD series of adapters are a must for retailers whose customers shoot both the pistol and AR platform.

Mossberg Steps Back Into the Concealed Carry Market

Mossberg Introduces The MC1sc 9mm Pistol
Celebrating 100 years, Mossberg goes back to it’s roots by designing a personal defense handgun that fits everybody’s price point.

NASGW Distributors Are Partners You Can Trust

NASGW Distributors Are Partners You Can Trust
NASGW distributor member’s help retailer’s to stock their shelves with product that moves.

1791 Gunleather

1791 Gunleather Brings A New Look to Gun Holsters
Carried by more than 1300 dealers across America, 1791 Gunleather holsters incorporate a multi-design to fit multiple brands.

SDS Imports

SDS Imports Lynx-12 Semi-Auto AK Style Shotgun Has A Niche
Featuring interchangeable parts, this semi-auto AK Style Shotgun has the ability to bundle accessories with the sale and fills a void in the marketplace.


LUTH-AR Is Now Making AR Parts
Known for their popular MBA Buttstock rifles, LUTH-AR has grown to making high-quality parts and components for the AR platform.

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