ICYMI: Industry News
From April 22–26, 2024
AMMO Inc. Announces Acquisition Of Tooling Manufacturer
AMMO Inc., the owner of GunBroker.com, announced it has acquired a tooling manufacturer that provides key resources toward the production of ammunition in its Manitowoc, Wisc. factory. The company expects the acquisition will result in both the streamlined operation of the factory and an annualized cost savings of over $1 million.
“This acquisition was an essential step towards streamlining our plant operations by insourcing over 90% of our tooling manufacturing. We believe it will provide significant benefit as we continue to optimize the plant’s management,” said Jared Smith, Ammo Inc. chief executive officer. “By strengthening our vertical capabilities, we enhance our speed to market, reduce lead times and better control costs. We expect these benefits will generate considerable cost savings and strengthen our strategic position as market leaders.”
For more info: ammoinc.com
HK Launches Sales Incentive Program For Dealer Retail Sales Associates
Heckler & Koch introduced a new program exclusively for its valued firearm dealers’ counter sales employees. The new sales rewards program is HK’s way of saying “thank you” for promoting the HK brand.
“HK has long been known for its incredibly enthusiastic following,” said HK Director of Sales Nathan Schueth. “A portion of that fanbase actually works behind the counters of many of our dealers. Now these members of our extended family can earn points toward new HK products by just doing what they are already doing — being great advocates for the brand.”
To celebrate the launch of this program, HK is offering an additional 25% bonus points for all sales from January 1st to May 31st.
For more info: rewards.hk-usa.com
ALPS OutdoorZ Partners With MidwayUSA Foundation
ALPS OutdoorZ, manufacturer of extreme-duty packs and specialized outdoor gear, announced a partnership with the MidwayUSA Foundation, a charity dedicated to sustaining and expanding youth sports across the nation. This partnership underscores both organizations’ commitment to fostering the next generation of outdoor enthusiasts and conservationists.
The MidwayUSA Foundation, through grants, provides vital long-term funding to youth shooting teams, ensuring they have the resources needed to thrive. These grants play a pivotal role in empowering young individuals and instilling leadership skills, confidence and discipline through engaging in shooting sports activities.
“Our company has a passion for supporting youth shooting sports, recognizing that they represent the future of the outdoor industry,” said Adam Brune at ALPS OutdoorZ. “We are thrilled to partner with the MidwayUSA Foundation, an organization that shares our values and commitment to empowering young individuals through outdoor activities.”
ALPS OutdoorZ is proud to help fund thousands of youth shooting teams, including 181 teams in the company’s home state of Missouri through the MidwayUSA Foundation.
“ALPS OutdoorZ is a long-trusted brand in the outdoor industry. They have also stepped up to help the foundation offer a wide variety of quality fundraising products to benefit youth shooting sports teams. Teams rely on these fundraisers to cover critical expenses. Sponsors like ALPS are the key to their success. We’re proud to represent their brand and pass along their products to grow endowments and provide critical funds locally,” said John Linquist, MidwayUSA Foundation relationship manager.
For more info: alpsoutdoorz.com, midwayusafoundation.org
Women For Gun Rights, Coalition Of New Jersey Firearm Owners Raise $20,000+
The New Jersey Chapter of Women for Gun Rights (WGR) and the Coalition of New Jersey Firearm Owners partnered again for their annual banquet on April 20, 2024, at The Mansion on Main Street in Voorhees Township.
The event, which raised over $20,000, featured Dick Heller (executive director of The Heller Foundation), Charlie Cook (host of “Riding Shotgun with Charlie”), Lucretia Hughes (Second Amendment advocate), Gabby Franco (Olympian, author and competitive shooter) and Rabbi Andy Mars.
“We are so grateful for our supporters and sponsors who made the CNJFO/WGR Mansion on Main Street Fundraiser such an overwhelming success,” said Theresa Inacker, New Jersey state director for Women for Gun Rights. “With these resources, we will fund educational opportunities and help defray transportation costs for WGR delegates traveling to Washington, D.C. Above all, we will continue to safeguard the Second Amendment by elevating the powerful voices and stories of women in our state and across the country.”
For more info: womenforgunrights.org
Ball And Buck x Ranger Exclusive Sporting Clays Collection
A collaboration between Ball and Buck and Ranger is marked by the introduction of an exclusive collection tailored for sporting clays enthusiasts. Crafted with a shared passion for the traditions of clay target shooting, the Ball and Buck x Ranger collaboration merges premium craftsmanship with innovative design to deliver unparalleled performance and style.
The collection includes the Ball and Buck x Ranger Edge LE, Ball and Buck x Ranger Lens Kit and the Active+ Field Shirt.
“We are thrilled to partner with Ranger to bring this exclusive collection to our discerning customers,” said Mark Bollman IV, founder and CEO of Ball and Buck. “Our collaboration embodies the essence of the sporting clays lifestyle, combining premium craftsmanship with innovative design to deliver unparalleled performance and style.”
For more info: reranger.com, ballandbuck.com
