FIRST LOOK
NEW GUNS AND GEAR
ACCESSORIES
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
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2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
What’s Hot...
Massad Ayoob zeroes in on SHOT Show 2023's new products with particular promise for personal defense sales.
2
2023 New Product...
Part Two of Shooting Industry’s three-part New Product Showcase provides a useful reference point for your store to answer this question and get ahead of...
3
2023 New Product...
The hottest new-for-2023 products are here in Part 1 of Shooting Industry's exclusive New Product Showcase.
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Safe & Sound
Firearm sales remain strong despite falling behind the record pace set in 2020 and 2021. This year is on track to be the third- or fourth-strongest in...
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Ammunition
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
What’s Hot...
Massad Ayoob zeroes in on SHOT Show 2023's new products with particular promise for personal defense sales.
2
2023 New Product...
Part Two of Shooting Industry’s three-part New Product Showcase provides a useful reference point for your store to answer this question and get ahead of...
3
2023 New Product...
The hottest new-for-2023 products are here in Part 1 of Shooting Industry's exclusive New Product Showcase.
2
Frankford...
Frankford Arsenal's Platinum Series Rotary Tumbler holds an impressive amount of brass, capable of cleaning up to 1,000 pieces of .223 brass at a time.
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Carry Options
Belts, Holsters, Magazines, Speed Loaders
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Part Two of Shooting Industry’s three-part New Product Showcase provides a useful reference point for your store to answer this question and get ahead of...
3
2023 New Product...
The hottest new-for-2023 products are here in Part 1 of Shooting Industry's exclusive New Product Showcase.
2
New Products...
Last but not least, the three-part 2022 New Product Showcase reaches its conclusion this month. In case you missed either previous showcase,
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Versacarry...
Versacarry’s Multitool (OWB) Holster keeps essential tools within reach and easily accessible.
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FIREARMS
FIRST LOOK AT HANDGUNS, RIFLES & SHOTGUNS
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
WILSON COMBAT WCP365
Wilson Combat has reimagined the SIG SAUER P365 from top to bottom, offering a host of proprietary custom modifications to improve handling, shooting and...
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2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
What’s Hot...
Massad Ayoob zeroes in on SHOT Show 2023's new products with particular promise for personal defense sales.
2
2023 New Product...
Part Two of Shooting Industry’s three-part New Product Showcase provides a useful reference point for your store to answer this question and get ahead of...
3
2023 New Product...
The hottest new-for-2023 products are here in Part 1 of Shooting Industry's exclusive New Product Showcase.
2
Gun Care
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Part Two of Shooting Industry’s three-part New Product Showcase provides a useful reference point for your store to answer this question and get ahead of...
3
2023 New Product...
The hottest new-for-2023 products are here in Part 1 of Shooting Industry's exclusive New Product Showcase.
2
Otis Technology...
Don’t let the name fool you. This tactical all-in-one cleaning kit isn’t just for tactical uses.
3
Springfield...
Springfield Armory has taken their 1911 Ronin series and added to the family – just in time for the holidays. New is the 1911 Ronin Enhanced Micro Pistol...
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Knives
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Part Two of Shooting Industry’s three-part New Product Showcase provides a useful reference point for your store to answer this question and get ahead of...
3
2023 New Product...
The hottest new-for-2023 products are here in Part 1 of Shooting Industry's exclusive New Product Showcase.
2
Smith's Rescue...
Released in 2021, Smith’s Rescue 2-Blade Knife is ready for adventure. I keep mine in my car, but it is handy to keep in a hunting pack or tool chest as well.
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Buck Knives 840...
This lightweight knife fits easily and comfortably in the hand. It has a glass-filled nylon handle with a gentle slope I can’t resist running my thumb across.
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SIGHTS & OPTICS
BETTER OPTIONS FOR HITTING THE TARGET
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.
3
2023 New Product...
Part Two of Shooting Industry’s three-part New Product Showcase provides a useful reference point for your store to answer this question and get ahead of...
3
2023 New Product...
The hottest new-for-2023 products are here in Part 1 of Shooting Industry's exclusive New Product Showcase.
2
From Scouting To...
From pre-hunting scouting to game retrieval, thermal monoculars are a vital piece of gear for hunters.
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New Products...
Last but not least, the three-part 2022 New Product Showcase reaches its conclusion this month. In case you missed either previous showcase,
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