Industry News
Conservation...
As quarantine restrictions ease across the country, leading conservation organizations have partnered together to promote the #ResponsibleRecreation...
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Staying...
With many sectors of the U.S. economy struggling in the wake of the COVID-19 pandemic, the firearms industry has continued to flourish....
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Industry Comes...
While the novel coronavirus pandemic has generated thousands of negative headlines, there are encouraging reports of communities coming together in this...
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First Look
Top 10 Revolver...
In 2018, a total of 664,835 revolvers were produced — 99.8% by 10 firearm manufacturers. We review the ATF Annual Firearms Manufacturing
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When They...
You’ve seen the signs, maybe you carry them in your shop — “The average response time for a 911 call is 23 minutes. Response time for a 9mm is 1,350...
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Ammunition &...
Winds of change are blowing through the shooting sports industry. As everyone well knows, outside events can radically impact business. We saw this on a...
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Dealer Advantage
5 Event...
At the time of this writing, with all the complexity of dealing with COVID-19, states were in the initial stages of lifting lockdown restrictions. Whether...
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DIY Events:...
A special “Do It Yourself” (DIY) event is a wonderful tactic that delivers multiple dividends for any retail store.
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6 Tips To Grow...
Your digital presence, or lack thereof, matters now more than ever. Since the start of the coronavirus outbreak earlier this year, the internet is seeing a...
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Discover
Training In An...
With the addition of potentially tens (if not hundreds) of thousands of first-time gun owners in the first half of 2020 alone, the need for training and...
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Understanding...
Over the past few years, Southwick Associates and NSSF have been learning more about the unique groups, or segments, that make up the U.S. firearms market....
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U.S. Firearms...
In the early days of the pandemic, dealers reported robust activity from customers — wiping out entire in-store firearms inventories in many cases.
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