Industry news from the week of March 20–24, 2023, featuring Streamlight, Blackhawk, Henry USA and IHEA-USA.

Industry news from the week of March 13–17, 2023, featuring SIG SAUER, NSSF, Shoot United, Frontier Justice and more.

Industry news from the week of March 6–10, 2023, featuring SK Guns, Otter Technologies, Coreware, Brownells and more.

Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.

Shooting Industry’s New Product Showcase provides a useful reference for your store to get ahead of the competition.

Part Two of Shooting Industry’s three-part New Product Showcase provides a useful reference point for your store to answer this question and get ahead of...

New customers are continuing to visit your store every day — many having made the decision to buy their first firearm. These customers shop differently...

In our past couple of columns, we’ve touched on giving customers a shorthand education on when they can (and can’t) use the lethal force of a firearm...

According to the latest report on concealed carry in the United States from the Crime Prevention Research Center, “In 2022, women made up 29.2% of permit...

The events of 2020 and 2021 propelled an unprecedented number of novice firearm shoppers through the doors of gun stores across the nation.

Massad Ayoob zeroes in on SHOT Show 2023's new products with particular promise for personal defense sales.

Along with stocking the hottest 2023 new products — keeping a robust selection of “first in, first out” products is a sound strategy to generate...