The End (Of The Year) Is Near

This year continues to fly by as we head into August. Although I always count down the days until school starts, it’s also bittersweet having the kids home for break. With only a few short weeks of summer left until school starts, it’s time to plan for fall and the busy holiday season.

“This would be a great time to push those final new 2023 products or send a preview of your 2024 new product rollouts.”

We have already started to talk about holiday issues, gift guides and Black Friday promotions to wrap up our 2023 editorial calendar year. This would be a great time to push those final new 2023 products or send a preview of your 2024 new product rollouts. Perhaps placing a special discount code on your ad will entice our audience as well as provide a great tool to track activity from it.

Whether you are looking to target our dealer or consumer audience, there are a few holiday issues to choose from. The January/February issue of American Handgunner, January issue of GUNS Magazine and November issue of Shooting Industry each come out in November!

Pairing our print with our digital audience is a great way to maximize your reach. I would love to help recommend an advertising plan that works for you — big or small. Feel free to reach out at amy.tanguay@fmghq.com.