ICYMI: Industry News
From Mar. 28 —Apr. 3, 2026
New Savage 110 RF Core Tactical
Savage Arms has introduced the 110 RF Core Tactical, the first of three rifles to be a part of its new line of rimfire rifles built on the 110 platform.
A full-size 22 LR rimfire rifle, the 110 RF Core Tactical brings all the familiar features of a standard centerfire rifle and scales it to optimize for a smaller rimfire cartridge. Featuring the new Quick Set Dial, shooters can now expect a full-length stock with a comfortable comb and adjustable length of pull. The integrated, toolless design allows shooters to fine-tune the stock in the field and on the go.
All new 110 RF models use the same footprint as the classic short-action Model 110, compatible with any aftermarket stocks, chassis systems or scope mounts designed for the platform. Each model also comes factory equipped with a 20 MOA Picatinny rail for mounting optics, as well as Savage’s innovative AccuTrigger.
For more information about Savage Arms visit savagearms.com.
Steiner Launches the MPS-C — A Lighter, More Compact Enclosed Emitter Red Dot
Steiner Optics expands its pistol optics lineup with the Steiner MPS-C. Designed for today’s concealed carry users and compact-frame pistols, the MPS-C delivers the same battle-proven pedigree as the original MPS—now in a more compact RMSc footprint optimized for everyday defense.
Despite its compact size—measuring just 1.46 x 1.27 x 1.08 inches—the MPS-C gives a clear, distortion-free sight picture through a protected, recessed window shielded by a thick metal shroud. The optic features a true 1x magnification and a crisp 1.6 MOA red dot, enabling fast, both-eyes-open target acquisition for close-range defensive engagements and high-stress scenarios.
For more information about the new MPS-C visit steiner-optics.com.
Bear & Son Cutlery’s New 4” Large Sheepfoot Barlow
Bear & Son Cutlery introduced the 4-inch Barlow with sheepfoot blade.
Featuring a 3 3/4-inch sheepfoot blade crafted from premium high carbon stainless steel, this blade provides straight cuts with razor sharp agility and versatility with exceptional control.
Available in three handle options: rich and warm Rosewood, sleek and classic White Smooth Bone, or the rugged and authentic Genuine India Stag Bone, each handle is hand crafted to provide a comfortable and secure grip to enhance both function and aesthetics. Its open length of 7 inches and a lightweight design at just 2.9 ounces, offers excellent balance and ease of use.
To learn more about Bear & Son Cutlery’s 2026 pocketknives, visit bearandsoncutlery.com.
NSSF Names 2TON as First Agency Affinity Partner, Expanding Marketing Resources for Firearm Industry Businesses
NSSF has named 2TON an official Affinity Partner, giving NSSF members access to specialized branding, marketing and digital development services exclusively designed for the shooting sports and outdoor industry.
The designation places 2TON among a select group of trusted companies that support NSSF’s more than 10,000 members nationwide and provide value through exclusive discounts.
As part of the Affinity Partner program, 2TON will be listed as a resource within the NSSF member portal and will collaborate with the association to provide marketing education and resources for industry businesses.
Celerant Technologies All-In-One Retail Guide Now Free
Celerant is offering its most downloaded resource for free. The All-In-One Retail Guide is available now on how to save retailers 20 or more hours per week and increase sales.
The guide offers:
• How mobile marketing can drive up to 6x ROI
• Where to save 20+ hours a week with supplier integrations
• Turning your back office into a true business hub
• Integrated vs single database—what’s the real difference
Download from Celerant Technologies.
