FIRST LOOK
NEW GUNS AND GEAR
ACCESSORIES
Hornady Security...
Hornady Security’s Keypad Safe is quite the upgrade from the barrel key lockbox I previously had, offering not only a quicker way to open but a much more...
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New Products...
New products are foundational to bringing customers in for a visit. As supply-chain challenges have made fulfillment more difficult than ever before, the SI...
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Tetra Custom Shields
Tetra Hearing aspires to have all hunters and shooters wear hearing protection that not only supports but enhances their efforts.
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Longshot 2-Mile...
Longshot's innovative target camera makes sighting in, training, and plinking more fun, allowing you to record videos and see shots without walking downrange.
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Ulticlip Unveils...
Building on the success of the Ulticlip, the company has unveiled their latest carry solution — the UltiLink. Billed as a “Rapid Attachment, Modular...
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New Products...
Last but not least, the three-part 2021 New Product Showcase reaches its conclusion this month. In case you missed either previous showcase,
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Ammunition
New Products...
New products are foundational to bringing customers in for a visit. As supply-chain challenges have made fulfillment more difficult than ever before, the SI...
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PASS THE TORCH:...
Amid an ongoing shortage, one may ask why a new ammunition manufacturer would want to enter the market, but that’s exactly what Pilgrim Ammunition is...
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New Winchester...
Primed for 2021, Winchester recently unveiled a large batch of new ammunition offerings for the New Year. Included in the three-day release was a new line...
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New Products...
Last but not least, the three-part 2021 New Product Showcase reaches its conclusion this month. In case you missed either previous showcase,
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New Products...
The Shooting Industry team is proud to present Part Two of the three-part 2021 New Product Showcase. With many industry events cancelled throughout 2020 and...
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New Products...
Galco’s Ankle Trauma Medical Kit (ATM-KIT) carrier is designed for convenient everyday carry of medical tools and supplies for first responders,
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Carry Options
Belts, Holsters, Magazines, Speed Loaders
Crossbreed...
Designed for strong side carry — the 3:30 to 5 o’clock area for right-hand draw, 7 to 8:30 for left-hand draw— the Crossbreed MiniTuck® IWB does not...
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New Products...
New products are foundational to bringing customers in for a visit. As supply-chain challenges have made fulfillment more difficult than ever before, the SI...
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1791 Gunleather...
Throughout history, few firearms have made a bigger impact than the single-action revolver.
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New Products...
Last but not least, the three-part 2021 New Product Showcase reaches its conclusion this month. In case you missed either previous showcase,
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New Products...
The Shooting Industry team is proud to present Part Two of the three-part 2021 New Product Showcase. With many industry events cancelled throughout 2020 and...
6
New Products...
Following a year like no other, carrying new products will be crucial to retaining interest among repeat customers and having options
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FIREARMS
FIRST LOOK AT HANDGUNS, RIFLES & SHOTGUNS
New! Springfield...
Springfield Armory's latest entry in the race to provide top-notch firearms at affordable price points is the anchor of a new family of 1911 pistols — the...
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New Products...
New products are foundational to bringing customers in for a visit. As supply-chain challenges have made fulfillment more difficult than ever before, the SI...
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Handgun Market...
Stating the obvious, high-capacity, micro-compact pistols chambered in 9mm have dominated the handgun landscape in recent years. While that trend doesn’t...
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Ruger LCP Max
Ruger’s recent addition to the LCP Family has greater capacity and more features than others in the line. The pocket-sized .380 is ideal for personal...
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RETHINKING...
The new Taurus GX4 9mm micro-pistol delivers maximum concealment without sacrificing performance or capacity.
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SIG SAUER...
A new tradition as manufacturer of the U.S. Army’s official sidearm, SIG SAUER will present two custom M17 Best Ranger Competition Trophy pistols to the...
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Gun Care
RAPID DEFENSE:...
Already available in standard and optics-ready models with and without a red dot, Springfield has announced an updated and upgraded version of the popular...
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New Real Avid...
From cleaning kits to multi-tools, Real Avid seeks to be the leader in "Gun DIY." New for 2021, Real Avid has introduced a line of proprietary chemicals...
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New Products...
Last but not least, the three-part 2021 New Product Showcase reaches its conclusion this month. In case you missed either previous showcase,
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New Products...
The Shooting Industry team is proud to present Part Two of the three-part 2021 New Product Showcase. With many industry events cancelled throughout 2020 and...
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When You Buy A...
Every customer who purchases a gun has the potential to purchase gun-care and cleaning supplies and equipment. As the song says, they “go together like a...
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Product Showcase...
Mossberg’s 940 JM Pro autoloading competition 12-ga. shotgun platform is available in two models. Both feature 24” barrel lengths,
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Knives
The Gunsite...
Cold Steel introduces the Gunsite Counter Point 1 folding knife built around their heralded Tri-Ad locking mechanism. Featuring the Gunsite Raven logo...
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Cut & Chiseled:...
Partnering with Jon Graham of Graham Knives, CRKT is bringing his versatile dual-edge chisel blade design to the consumer market with the release of the...
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Knives For EDC +...
It may be easiest to think of your knife-buying customers belonging to one of two distinct groups — those looking for everyday carry options, and those...
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Gerber Reserve...
Made from premium-grade materials, Gerber Reserve knives are “built on the pillars of quality, affordability, and ingenuity” and only available online...
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Outdoor Edge...
System of replaceable blades. With the simple push of a button, replacing a dull blade or changing blades based on need is both quick and easy.
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New Products...
The Shooting Industry team is proud to present Part Two of the three-part 2021 New Product Showcase. With many industry events cancelled throughout 2020 and...
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SIGHTS & OPTICS
BETTER OPTIONS FOR HITTING THE TARGET
New Products...
New products are foundational to bringing customers in for a visit. As supply-chain challenges have made fulfillment more difficult than ever before, the SI...
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ATN Optics Now...
New for 2021, ATN has gone Mossy, offering X-Sight 4K Pro, ThOR 4 and ThOR LT models in three different Mossy Oak patterns — Bottomland, Break-Up Country...
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New Products...
Last but not least, the three-part 2021 New Product Showcase reaches its conclusion this month. In case you missed either previous showcase,
9
New Products...
The Shooting Industry team is proud to present Part Two of the three-part 2021 New Product Showcase. With many industry events cancelled throughout 2020 and...
6
New Products...
Following a year like no other, carrying new products will be crucial to retaining interest among repeat customers and having options
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New Products...
The Freedom Red Dot Sight (RDS) from Leupold is now available in a black ring model with an all-black finish. The RDS is available in two models:
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