ICYMI: Industry News
From Dec. 30, 2024–Jan. 3, 2025

HAVA Hosts 15th Annual Family Day

Honored American Veterans Afield (HAVA) hosted over 200 veterans and families at the San Antonio Police Training Academy for its 15th annual day of range time, great food and prizes. HAVA focuses on fun for the entire family. The day also included a shooting demonstration by the greatest competitive shooting in history, Jerry Miculek.

This unique event was established to thank veterans and their families for their sacrifice to our country and is free to all attendees. It is organized and sponsored by HAVA and supported primarily by the firearm and outdoor industry.

The day was filled with lots of laughter, smiles and generally a great day for those who have given so much for their country. HAVA founded this program to thank these great Americans and cultivate an environment where these vets and their families feel appreciated, respected and rewarded for their sacrifice. At the end of the day, valuable donated products, primarily by the firearm industry supporters, were raffled to the veteran/active duty attendees.

HAVA Family Day, and all HAVA events are organized and managed by volunteers, many of which are also former military veterans – some of whom are disabled as well.

“It certainly lets us know they care,” said Chris Fleming, HAVA’s event manager and U.S. Marine veteran. “The veteran community is not just a number or a customer. They genuinely care about the veterans they’ve supported since day one.”

For more info: honoredveterans.org

The Riton Promise Warranty Converts To Transferable Unlimited Lifetime Warranty

Riton Optics is now offering peace of mind for dealers and users alike with the conversion of The Riton Promise Warranty to a fully transferable unlimited lifetime warranty.

“As hunters and shooters ourselves, we wanted to offer the highest level of support we could to our customers, but also to our network of dealers, so they can have absolute confidence in all aspects of the Riton brand,” said Brian Young, Riton VP of sales.

The Riton Promise Warranty will require no proof of purchase to exercise and will cover any manufacturer defect as well as accidental damage or breakage. The warranty will cover variable power optics, binoculars, spotting scopes, and unlike many other brands, red dot optics as well.

“We stand behind our products,” said Chris Varas, Riton assistant director of product research and development. “When we looked at our processes, we were already going above and beyond for our customers anytime we could. We were already functioning like this, because a quality customer experience matters so much to us, but we weren’t promoting it. There just wasn’t any reason not to do this,” he concluded.

Like all unlimited lifetime warranties, there are exclusions to what is covered, such as loss, theft or deliberate damage.

“Riton customers can focus on what matters without worrying how the brand will support them if something goes wrong. That’s what matters,” Young concluded.

For more info: ritonoptics.com

Speer Receives U.S. CBP Duty Rifle Ammunition Contract

Speer Ammunition announced it was awarded a duty rifle ammunition contract with U.S. Customs and Border Protection (CBP). The contract calls for Speer to supply the agency with Gold Dot Tipped ammunition in .308. CBP is one of the world’s largest law enforcement agencies and is charged with border security while also overseeing lawful international trade and travel. The contract has a ceiling value of $7 million over five years.

“We are proud to provide the highest-quality duty ammunition to CBP officers and agents charged with the monumental task of safeguarding the American homeland,” said VP of Government Sales David Leis. “We know they require the best ammunition in their mission to protect our borders and keep the homeland safe.”

Speer Gold Dot Tipped Duty Rifle brings proven bullet technology to the rifle platform. The Gold Dot bullet was the first high-performance, bonded-core bullet available in handgun ammunition and has since set the bar for duty ammunition.

“Regarding dependability and terminal ballistics, Speer is the gold standard,” continued Leis. “The versatility, reliability and superior construction of the new Speer LE Gold Dot Tipped Duty Rifle loads allow law enforcement agencies to utilize this tested and proven bullet technology in duty rifles confidently.”

For more info: speer.com.