“The firearm industry will be pushed to new levels — meaning, the Biden Administration will put a heavy strain on how we do business. We’ll either have to fight back or find new ways of doing things,” she said. “It will be very important for everyone in the gun industry — as well as the gun enthusiast — to make sure they’re informed on federal and state legislation, active (by voting and/or contacting representatives if needed) and support each other.”

Likewise, Alex Hague, co-owner of VRA in Vandalia, Ohio and New Castle, Ind., stressed the need to have a plan in case restrictions become reality.

“We hope we don’t face too many challenges on this side, but since it’s out of our control it’s best to have a plan in place. We’ve already taken a look at our current operation to distinguish what could affect our ability to do business — so we created a backup plan, and discussed it with our staff,” he shared. “Much like the COVID-19 pandemic, things can change quickly, and your business will be forced to adjust in order to stay operational.”

Preparing for the worst and hoping for the best — and reacting to what falls in between — will look different for each business, but it’s a worthy endeavor. Look to Shooting Industry for additional insights into how the industry is adapting to this latest iteration of the “new normal.”