Trunk Show Provides In-Store Opportunity

In May, Alexo Athletica Founder and CEO Amy Robbins hosted a pop-up as part of the “Safe Without a Firearm” course at Frontier Justice’s Kansas City location. Held over Mother’s Day weekend, the goal of the course was to inform women of the various options available to them other than a firearm including pepper sprays, stun guns, expandable batons, pressure point control devices, edged tools and illumination devices.

The event was the perfect opportunity to showcase Alexo Athletica’s Signature Pant (retail $99) which features nine total pockets — seven in the waistband and one on each leg — as well as reflective detail to keep wearers safe in low-lit areas. Three designated areas were designed to store a personal protection tool such as a pepper blaster, TASER or firearm (23 oz. loaded or less). Other special pockets are ideal for holding a smartphone, keys, credit cards and more. Alexo leggings are also available in 7/8 and crop lengths.