Archery Sales Soar With Help From Hollywood

Brace yourselves — archery is hot right now and its popularity should continue to skyrocket, thanks to some help from Hollywood.

The recent archery craze began with the novel-turned-movie-blockbuster The Hunger Games, and the main character’s skill with a bow. Katniss Everdeen is a strong character who took up a bow to feed her family, and ended up using it to save her life. Girls love her character, and they want to try archery so they can be like Katniss. Since there are plans for additional film installments to complete the book trilogy, this is a trend that could last several years.

When the furor over this installment of The Hunger Games calms down, there’s another film featuring a girl archer immediately on its heels. The animated Disney movie Brave showcases a strong character who must use her bravery and archery skills to defeat a curse.

This trend encompasses boys, as well, who will want to try archery after they see the comic-book-inspired film, The Avengers. One of the characters in the movie, Hawkeye, is billed as the World’s Best Archer.
By Lisa  Parsons- Wraith

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