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Ad Dimensions & Magazine Schedule
 
Shooting Industry Ad Space Dimensions
(* Starting with December 2000 issue)
 
Non-Bleed Sizes
Width
X
Height
1 Page
7"
X
10"
2/3 Page Vertical
4-5/8"
X
10"
1/2 Page Horizontal
7"
X
5"
1/2 Page Vertical
4-5/8"
X
7-1/2"
1/3 Page Vertical
2-1/4"
X
10"
1/3 Page Square
4-5/8"
X
5"
1/4 Page Vertical
2-1/4"
X
7-1/2"
1/4 Page Square
4-5/8"
X
3-3/4"
1/6 Page Vertical
2-1/4"
X
5"
1/6 Page Horizontal
4-5/8"
X
2-1/2"
4"
2-1/4"
X
4"
3"
2-1/4"
X
3"
2"
2-1/4"
X
2"
1"
2-1/4"
X
1"
Bleed Sizes
Width
X
Height
Page and Cover
Live matter must be centered within 7" x 10"
8-1/4"
X
11-1/8"
Two Page Spread (full bleed)
Live matter must be centered within 14" x 10"
16-1/2"
X
11-1/8"
Two Page Spread (gutter bleed only)
Live matter must be centered within 14"x 10"
15"
X
10"
2008 Magazine Schedule
JAN 08
NOV 21
NOV 29
DEC 28
FEB 08
JAN 02
JAN 7
FEB 1
MAR 08
JAN 30
FEB 5
MAR 3
APR 08
FEB 27
MAR 4
MAR 31
MAY 08
APR 3
APR 7
MAY 2
JUN 08
APR 30
MAY 5
JUN 2
JUL 08
MAY 30
JUN 5
JUL 2
AUG 08
JUL 2
JUL 8
AUG 4
SEP 08
JUL 31
AUG 5
SEPT 2
OCT 08
SEPT 4
SEP 8
OCT 3
NOV 08
OCT 2
OCT 7
NOV 3
DEC 08
NOV 2
NOV 6
DEC 5
General Information

• Printed By Offset Lithography
• Binding: Saddle Stitch
• Mag.Trimmed Size: 8" x 10-7/8"
• Columns Per Page: 3 @ 2-1/4" wide
• 140 Agate Lines Per Column (10")
• LIVE COPY AREA: 7" x 10"

Material Requirements

• PREFERRED MATERIAL

PDF – saved hi-resolution (2400 dpi), fonts embedded, press optimized, binary, full resolution tif output. Contact the Production department for exact Distiller settings.
EPS – hi-resolution, all fonts saved outlines/curves/paths.
TIF – flattened hi-resolution.
JPEG – hi-resolution
Note: If native application files are sent, Publishers Development will convert files to pdfs.

• FILE REQUIREMENTS

• Image resolution: 300 dpi
• Fonts saved to outlines/paths.
• Black & White files – grayscale
• Color files - CMYK
• Hard copy must accompany all files.
• A faxed proof must be sent for all e-mail ads.
MAC or PC – We are Macintosh based, PC format is accepted if saved in accepted format.
MEDIA – CD or E-Mail

ONE COLOR: Black & White
SCREEN: 133 Lines Per Inch
PROOFS: Simple Print
INK DENSITY: 100% MAXIMUM

TWO COLOR: Black & 1 Other Color - All PMS colors will be converted to CMYK
SCREEN: 133 Line Per Inch
PROOFS: Color Laser or equivalent
INK DENSITY: 160% MAXIMUM

FOUR COLOR: Process Colors Only
SCREEN: 133 Lines Per Inch
PROOFS: Color Laser or equivalent
INK ROTATION: Yellow (down first), Magenta, Cyan and Black (down last)
INK DENSITY: 300% Maximum Overall. (Limit of one solid). 60% Black, 90% Cyan, 75% Magenta, 75% Yellow
 
SHIP ORDERS & MATERIALS
Attn: Advertising Department
Shooting Industry
12345 World Trade Drive,
San Diego, CA 92128
 
 
Shooting Industry is a publication of FMG Publications and a registered Trademark of Publishers Development Corporation.
© 2007 Copyright by Publishers Development Corporation. All rights reserved.